One of the great sopranos of our age should have an online presence to match.
I was asked to unify Angela’s brand across a dozen websites and platforms. As part of this effort, I created a fresh responsive website, viral content marketing, and branding guidelines while coordinating with recording labels, performing houses, and agents.
I worked with Angela for over 10 years, coordinating tour and album launch press with partners from Russia to Brazil, to Germany to Canada.
A beautiful responsive website, displaying different content and layouts for different devices, was the first step in Angela’s new communication strategy. I customized her web content strategy depending on events, tours, and marketing opportunities.